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What is an influencer?

the power to affect the purchasing decisions of others because of his or her authority, knowledge, position, or relationship with his or her audience. a following in a distinct niche, with whom he or she actively engages. The size of the following depends on the size of his/her topic of the niche.

What does a social media influencer do?

Social media influencers are digital creators with expertise in a specific niche. Influencer marketing is a growing industry that offers tech-savvy creators a variety of job perks. Social media influencers get to share content they're passionate about, build and engage with an audience of their followers, and collaborate with their favorite brands.

Do top influencers make money on social media?

When it comes to social media, top influencers have cracked the code. They earn thousands or even millions per year for sharing branded content with their audience. This ability to turn content into cash? Frankly, we think it’s social success at its best.

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